MTC’s Translate With SMS Ad
Here we go again, It’s been a long long time since the last time I commented on any MTC Ads. I just have to do it to this one, I’m itching to do it. Let’s go …
First of all, The guy with the dictionary. Why in hell he has to be kuwaiti? What do you think you’re saying with such image? Kuwaitis are ignorant bastards who can’t speak a word of english?
Now I’m not saying each and every kuwaiti knows english better than Shakespeare himself but I know that kuwaitis in general are educated enough to be on a level where portraying them in an ad like this is a crime.
I wouldn’t mind seeing that person wearing a jeans and a t-shirt, that would make him more generic and you can’t really tell his nationality. MTC had done it before why not now?
Somebody might defend MTC and say “Well, he could be in a foreign country”. If so then that’s even worse, because I can’t see a single clue to tell me he’s in a foreign country. No architectural clues in the background, nothing significant on the table and if anybody say a thing about that lousy hat I’m gonna shove it up his ass. NOOOO? He’s wearing a fake-ass cowboy’s hat, Ooooooh HE’S AMERICAAAAAN. Yeah, not only that … but he’s texan. Plus, How many kuwaitis do you know who wear dishdasha when they’re traveling? Get real.
Not a single one of those three sitting on the table looks really “foreign”. As a matter of fact even the supposedly kuwaiti guy doesn’t look kuwaiti at all, even with the half-assed beard. AND PLEASE OH PLEASE, Look at the way he’s wearing his ghutra and more importantly his E’Gaal (the black round ring-like thing). Kuwaitis don’t shove it AROUND their head, unless they’re Abdulaziz Al-Musalam. However, I have to admit, that e’gal shoving thing really works if they want to make the guy look like a total ass. Which reminds me of my first point, Why he has to be kuwaiti?
On a final note, did you notice how I wrote this whole post without mentioning the “Leb…” word? Quite an achievement, huh? Well, fuck that … I have to get it out of my chest. All the of models are lebanese, The ad was shot in lebanon and was produced by a lebanese agency in a lebanised kuwait. Thank you very much and god bless.
Note to the Copy Writer of that Ad: Check your spelling Yo!
June 25th, 2006 15:56
Wow..dude..you said everything I wanted to say in a nutshell…well not really a nutshell but yeah..
Lebos are quite funny looking when they try to wear such things. Ugh.
June 26th, 2006 01:15
Maybe he is in Lebanon and needs translating Kuwaiti Arabic to Lebanese Arabic.
Oh you forgot to mention that the if you look closely, the table is also made in Lebanon.
June 26th, 2006 09:21
Woah, Sharp eye, nibaq.
It was actually made in lebanon.
June 26th, 2006 17:23
You are absolutely right.. I totally agree with every word you said.. those Lebanese ******** are taking over the advertising business in Kuwait, and the ****** “Kuwaitis†are happy about it! All these Lebanese do is rip-off foreign ads, dress it up in a dishdasha and a ***** ghutra and sell it to ***** Kuwaitis!
June 26th, 2006 17:52
Dude, agreeing with me doesn’t grant you the right to call people names, kuwaitis or lebanese, doesn’t make a difference to me. I’m kuwaiti in case you forgot.
So behave yourself and think twice before calling names like that.
now I’m thinking about it, I do curse and call names most of the time on my blog but that’s because it’s MY BLOG.
I do have double standards and my conscious ain’t feeling the least bit guilty about it.
Now … fuck off
June 28th, 2006 03:44
erm where do you see the made in lebanon thing ?
July 10th, 2006 02:01
Tell ya what, you just wasted your time even posting about this ad. It’s so fake, reminds me of Etisalat’s old ads.
Basicaly I hate all the ads that have breif cases, businessmen, tourists……. that shows lack of ideas !!!
August 8th, 2006 16:18
well, i miht agree about the lack of idea part….everyday passes on me in this country i discover that advertising is going backwards…whenever i meet with a new creative from other agency they share me the same idea…the concept of advertising here is turning into just a job…not a passion specially i’m talking about creative people of the industry…u will start losing the spark and fade out to be a normal just do it operator….which lowered alot the standard of the craft to make whoever thinks it’s so easy to take it as a proffission !!
well i’m not blaming anybody or nationality for this, after all creativity doesn’t just come from a certain nationality….u born with it..then develope it….not because i’m from there i should be cool and creative…sorry to say thats bullshit.
i’m new here…salute to everyone here..u 2 talal.
March 19th, 2007 18:13
Its about time somebody said something.. thank you
i don’t know why we don’t make our own ads we have everything for crying out loud.. thats not the only sucky ad btw as you’ve mentioned there are many more.. but the qustion is, who listens? we should go on strike for many sucky things going on.. anyway thank you again.. i’m not the only one then…
April 19th, 2007 01:41
i totally agree with you…. btw do u remember the MTC tv ad in Ramadan? the 1 with dawood hussein and the girl that was supposed to be his granddaughter “dalal” well she’s irani and studies in AUD.. oo the ad was shot in media city.. just another example of MTC using foreigners as q8ti’s